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“Know the market you enter”
Commenting on common pain points and mistakes most young businesses make he said, “Entrepreneurs tend to create their business in office and …
Common Startup Mistakes
Making mistakes is part of the process of building a company; quickly recovering from them is what’s most important. It’s all part of the adventure …
Find Yourself a World of Investors
When it comes to getting VC, the world is your oyster. “A lot of people do themselves a disservice by thinking locally, but financing is …
Magnet Magic
They say the best way to deal with a craving is to fulfil it. For B.Com graduate Shubhra Chadda, it meant filling the gap in …
An Idea Called ideaken
Jayesh Badani and Madhu Mani both spent over a decade in the IT sector and met each other at Wipro where they spent about four …
Quirky-The Solution to the Innovator’s Dilemma
Ben Kaufman was on the subway in New York City in 2005 when he had his light-bulb moment. He saw a girl—a stranger—sporting a pair …
“The first 2 years are critical to your success”
During the first two years of our operations, a sales head, who had not been very successful, wrote in his exit interview that it was …
From paycheck to pay dirt
Eric Beverding had been a club auto-racing fan for years, thanks to his wife, Dacia Rivers, a lifelong race car enthusiast. Beverding was working in …
A Tale of two startups
How it all began
We started with Rs.4 lakh from personal savings. Binny [Bansal, no relation to me!] and I were working, so we had saved …
Secrets of a low-cost startup
Business overview
Some businesses are built by venture capitalists. Dearly departed Pets.com comes to mind. Other businesses are built by entrepreneurs—Dell Computers and Microsoft are a …
Shruti Chakraborty
Sourav Majumdar